The test drive held round the world
As we never tire of saying, the Polestar 1 was highly anticipated. A select few had been given the opportunity to experience our electric performance hybrid. They were limited to our proving ground situated in Hällered, a quiet spot in western Sweden, far from prying eyes. But how to introduce Polestar 1 to the world, and give those other would-be drivers a few minutes behind the wheel?
The answer came in the form of test drive events, arranged in different parts of the world: the postcard-perfect Northern California coast, the storied avenues of Florence, and the mountain roads of Chengdu, each location serving as a nexus for local journalists to take our electric performance hybrid for a spin.
Read their impressions above.
Polestar at the Met Gala
Few things occupy the space where design, art, and innovation meet as naturally as fashion. The runway is a known environment for true experimentation, showcasing new techniques, materials, and design philosophies to audiences eager to see what’s next and what’s still in the realm of fantasy. The Met Gala, colloquially known as “fashion’s big night out”, is where the who’s who of this world congregate. And to meet up at this meeting of minds, participants took another thing that’s perfectly at home in the middle of the Venn diagram of design, art, and innovation: Polestar 2.
The Hydro chair: a glimpse into the future
Many have tried to imagine what the future might look like. Flying cars, holograms, and interstellar travel have all been considered. And a lot of silver and grey, for some reason. When we try to envision a sustainable future, though, it tends to look a bit different. Greener. Now, that vision has been realised in the shape of the chair. One that’s both silver and green.
Vehicle, or art: Polestar 1 and the Art for Art initiative
What defines art is an age-old question. While some art is created merely to be aesthetically appealing, some is meant to be interpretive. Some pieces ask questions, others make statements. However, they all inspire a reaction. Much like Polestar 1. So, why not use one to buy the other?