Lithium-ion batteries are state-of-the-art power sources for EVs and other portable electronic devices. And as our battery powered universe keeps on rapidly expanding, the questions around how to recycle them does the same. It’s about more than just reusing materials and components. Different methods and people are involved in the process. It’s complex, interesting, and important. It is, in other words, an art. And like all art, it’s made to be examined.
As of today, June 24th, Polestar is listed on the Nasdaq in New York under the ticker PSNY. This allows us to welcome shareholders, as well as customers, to join our journey towards more sustainable electric performance. This is a confirmation that Polestar has come of age. An end of the beginning. And a beginning of something more.
We’re back at the world-famous Goodwood Festival of Speed. Running up that hill, as Kate Bush put it. The hill being the iconic Goodwood hill. And the car being the never-before-seen Polestar 5 prototype.
Life Cycle Assessment. LCA for short. A study used to determine the environmental impact of a product. Polestar performed an LCA on Polestar 2 in order to understand and share our impact as well as encourage other car companies to follow suit. And now we’re looking beyond our industry, encouraging others to apply our methodology to help them create more sustainable solutions. Like Rosendal Garden Party.
Change comes from within. Even if the influences come from without.
Too often, things get dismissed as only being there “for decoration”.
Fashion is many things. Bold, experimental, and highly influential, to name a few. It’s a place of innovation and boundary-pushing. Which is exactly what the world needs right now. That’s why we are the main partner of this year’s Global Fashion Summit: Copenhagen Edition.
Streaming. A way to deliver and consume content in real time without the need for storage. This now ubiquitous technology has seen a wide variety of content and events appear on multiple devices. Computers. Smartphones. And now, thanks to the Vivaldi web browser, Polestar 2.
Sometimes, the smallest things can have the greatest impact. A fitting sentiment from a company made up of the detail obsessed. Since Polestar’s inception, the details have been in focus. As has our ambition to constantly improve.
Performance is relative. For most people, running 100 m in 20 seconds would be remarkable. For Usain Bolt, it would be a disappointment. Polestar 2, with its holistic, intuitive, highly engineered driving experience, is already a performance EV by many standards. With the release of Polestar 2 BST edition 270, there’s now a version which brings that performance to an entirely new level.
EVs are becoming ever more popular. Something we’re obviously very excited about.
Together, we’re on a journey toward more electric mobility. And with our new partner StoreDot, the extreme fast charging battery innovators, the journey could get faster. Especially when charging.
Enthusiasm is contagious. Upon discovering a new hobby, restaurant, or band that you cannot get enough of, the urge to spread the word to friends and family is never far behind. After all, sharing is caring. The path towards greater electric mobility is indeed a journey of shared excitement. And we know that getting behind the wheel of an EV can have the same impact. Which is why we’re launching the Polestar referral programme.
Cars are complex products. As such, each car can be seen as the culmination of countless hours of precise labour; a successful merging of components, technologies, and expertise that enable the manufacture of such intricate machines. The system that realises this culmination is the supply chain.
Accountability is key. To combat the growing tide of greenwashing, greenhushing, and all the other buzzwords that denote a lack of transparency around sustainability work, we need to hold each other responsible. Successes and failures need to be communicated. Questions need to be asked and answers demanded. We need hard data when it comes to exactly what it is we’re doing, and what we have left to do. And when requiring these things from others, we can’t forget ourselves.