Two WardsAuto awards for Polestar 2
You can’t win if you don’t play. So the saying goes. When the game is more sustainable electric mobility, everyone who’s playing is a winner. And for some, like Polestar 2, that’s literally the case. The fully electric fastback has recently received two WardsAuto awards.
This is one of the most intuitive, efficient human-machine interfaces I’ve ever encountered in a car.
WardsAuto, a global leader in automotive intelligence which has been in operation since the Model T, are known for their yearly evaluations of engineering and technological innovations within automotive. This year, they’ve chosen Polestar 2 as one of 2021’s Best Engines & Propulsion Systems winners, as well as one of this year’s Best UX winners.
The jury panel praised Polestar 2’s mastery of a UX design philosophy that sees buttons replaced with AI, sensors, and voice commands, combined with a system that anticipates and reacts to user needs. “This is one of the most intuitive, efficient human-machine interfaces I’ve ever encountered in a car,” states judge Jim Irwin. This, along with the minimalistic design and the fact that it was the first car to feature a native Android Automotive OS, ensured Polestar 2’s victory.
And, in a confirmation of our holistic approach to the driver experience, it also won for its all-electric powertrain. Praised by WardsAuto judges as “the near-perfect blend of the BEV formulation”, Polestar 2 is “a blast to drive, (which) offers up enough miles between charges for any commuter with an electrical outlet in their garage”. Judges appreciated the multiple levels of regen braking, the acceleration, and the ease of parking made possible through creep mode.
“We are honored that the experts at WardsAuto selected Polestar 2 for this accolade,” said Gregor Hembrough, Head of Polestar North America. “The award validates the efforts our team has made to create a great performance EV.”
Bringing society into a more sustainable electric age is the game. Everyone who plays, wins. Sometimes in multiple categories.
Polestar at the Met Gala
Few things occupy the space where design, art, and innovation meet as naturally as fashion. The runway is a known environment for true experimentation, showcasing new techniques, materials, and design philosophies to audiences eager to see what’s next and what’s still in the realm of fantasy. The Met Gala, colloquially known as “fashion’s big night out”, is where the who’s who of this world congregate. And to meet up at this meeting of minds, participants took another thing that’s perfectly at home in the middle of the Venn diagram of design, art, and innovation: Polestar 2.
All aboard: the Polestar Referral programme
Enthusiasm is contagious. Upon discovering a new hobby, restaurant, or band that you cannot get enough of, the urge to spread the word to friends and family is never far behind. After all, sharing is caring. The path towards greater electric mobility is indeed a journey of shared excitement. And we know that getting behind the wheel of an EV can have the same impact. Which is why we’re launching the Polestar referral programme.
The importance of impatience: Polestar 2 sustainability upgrades
Patience. A famously good thing. There is no end to the folksy phrases and nuggets of wisdom that emphasise the importance of being good at waiting. Patience, it’s said, is a virtue. But when it comes to righting environmental wrongs, it’s also a luxury. One we don’t have. Which is the reasoning behind the Polestar 2 sustainability upgrades.