Shifts in the showroom
Polestar consists of people from all walks of life. We cast a wide net when recruiting people, looking for talent both inside and outside the automotive industry.
That approach has created an environment of collaboration and cooperation, free from hierarchy. Art directors rub elbows with electric propulsion engineers. Digital designers and market strategists exchange crisp high fives. Purchasers trade inside jokes with creative directors.
Their expertise in their respective fields are what brought them to Polestar. Their enthusiasm for Polestar is what unites them. And like all enthusiasts, they like to share that enthusiasm.
People visit our headquarters here in Gothenburg every day. We’ve decided to set aside time to meet them. From September 9th, every Polestar HQ employee will take a turn in the showroom of our headquarters, ready to greet fellow Polestar enthusiasts and share their expertise with those who come calling.
Polestar at the Met Gala
Few things occupy the space where design, art, and innovation meet as naturally as fashion. The runway is a known environment for true experimentation, showcasing new techniques, materials, and design philosophies to audiences eager to see what’s next and what’s still in the realm of fantasy. The Met Gala, colloquially known as “fashion’s big night out”, is where the who’s who of this world congregate. And to meet up at this meeting of minds, participants took another thing that’s perfectly at home in the middle of the Venn diagram of design, art, and innovation: Polestar 2.
All aboard: the Polestar Referral programme
Enthusiasm is contagious. Upon discovering a new hobby, restaurant, or band that you cannot get enough of, the urge to spread the word to friends and family is never far behind. After all, sharing is caring. The path towards greater electric mobility is indeed a journey of shared excitement. And we know that getting behind the wheel of an EV can have the same impact. Which is why we’re launching the Polestar referral programme.
The Hydro chair: a glimpse into the future
Many have tried to imagine what the future might look like. Flying cars, holograms, and interstellar travel have all been considered. And a lot of silver and grey, for some reason. When we try to envision a sustainable future, though, it tends to look a bit different. Greener. Now, that vision has been realised in the shape of the chair. One that’s both silver and green.