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Precept to enter production

Your wish is our next project.

Polestar Precept was conceived as a commitment car. The antidote to a concept car, Precept was our answer to some pressing questions facing our industry. How can we be more sustainable? Do we need to sacrifice aesthetics in the name of the environment? How can we make the in-car experience more connected, intuitive, and contextualised? Concept cars that are Hollywood dreams will never answer these questions. We built Precept to show that this was our take on these issues. This was our answer to the riddle of more sustainable, connected, electric performance.

The response to Precept was all the confirmation we needed. The sustainable, upcycled and vegan materials we used in its construction showed that we've designed a new premium when it came to aesthetics. The infotainment system (again, with Google built in) is more informative and responsive than ever before. The public saw this and were not shy about saying they wanted Precept to be more than a mission statement on four wheels. And frankly, we agree.

So, we’re putting Precept into production. 

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Polestar Automotive UK Ltd is an appointed representative of Volvo Car UK Limited which is authorised and regulated by the Financial Conduct Authority under firm reference number 678616 for credit broking. Polestar © 2021. All rights reserved.
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