"It handles and rides with real sophistication…and just oozes cool.” Yes, that’s how we all feel about the Polestar 2. That should be shocking to none. It’s the embodiment of all our current ambitions. But when it comes to an objective look, we might be too close. We can’t see the forest for the golden brake callipers.
What we needed to hear was impartial, unbiased feedback. We needed to expose the Polestar 2 to objective scrutiny. Therefore, we sent out the signal, and invited the press to Hällered to drive a Polestar 2 prototype. Journalists from the UK, Germany, Norway, the US, and China braved the howling winds and shimmering sheets of rain which pass for autumn weather in Sweden to drive the Polestar 2. And what they had to say was a resounding confirmation of our own opinions. That opening quote, in fact, is not from someone here at Polestar, but comes courtesy of Top Gear. See a smattering of other quotes below, and click on said quotes to read the articles.
In May of 2021, Sydney’s Paramount House Hotel was the site of an unlikely assembly: a robotics engineer-turned-experimental musician, a surfboard shaper, an indigenous culture advocate, an electric performance car brand, and a host of other artists, creatives, and brands.
It’s the goal of every carmaker to get people in their cars. There are a seemingly endless number of catchphrases, taglines and mottos in the world of automotive, stretching from the cliché to the incomprehensible. But if one reads between the lines, the message is clear: this car is good. Get in it.