It’s official. We’re festival goers. We here at Polestar get just as excited about festival season as anyone else. But not for us the Glastonburys or the Coachellas. There’s only one festival we truly care about.
The Goodwood Festival of Speed.
Held every July at Goodwood House, a stately home nestled in the South Downs near Chichester, the Festival of Speed (or FOS) was founded by Charles Gordon-Lennox, 11th Duke of Richmond, in 1993. Described as “motorsport’s ultimate summer garden party”, the FOS offers attendees the unique opportunity to get closer than ever before to the various performance cars and motorcycles of yesterday and tomorrow, both in the open-for-all First Glance Paddock and from the sidelines of the Hillclimb as they variously howl, screech or (in the case of EVs) whisper up the track.
Last year was our first appearance. And we liked it so much, we returned this year, this time bringing the Polestar 2 to continue the tradition of letting the public get up close and personal with the most cutting-edge offerings from the automotive world. We also partook in the Hillclimb, with everyone from Charlie May and Jack Harding to Polestar CEO Thomas Ingenlath riding shotgun as the Polestar 1 flew up the hill. And of course, the Polestar event stand at Goodwood was a minimalistic expression of pure, progressive performance, building on the successes of last year’s stand.
Have a look at the gallery to see why this West Sussex festival is the one we look forward to all year.
When it comes to symbols, a star is quite compelling. Protection, guidance, and lofty ambitions, a star can denote all of these. Being dubbed a Star in the car industry, however, can only mean one of the following: you’re either exceeding expectations in a particularly challenging environment of the auto sector, or you’re considered a rising industry leader. At Polestar, we’ve got them both.
Everything we produce today has an environmental footprint. EVs are no exception. But that doesn’t have to be the case. Over time we can change how cars are made. And you can influence that progress. Because what you choose to buy is what the industry becomes. To enable us all to choose the greenest path, we all need to understand the scope of that footprint.