19.09.2019

Susanne Blomster

Susanne has a hand in everything aesthetic, shaping the look, feel, and overall visual expression of the brand.

What’s the best part of your job?

Being part of a team that strives to make everything a little better, never settling. And we laugh a lot.

What’s something you’ve done here at Polestar that you’re immensely proud of?

I’m proud of everything I do here in the spirit of a brand that just keeps pushing boundaries.

What job would you like to have, if you didn’t have this one?

Hmmm, a vet.

If you had a superpower, what would it be?

Tough one, you could debate this forever...if I said “flying” that would be too obvious. But maybe the ability to speak every language in the world and therefore be able to travel anywhere and communicate with everyone I meet, on their terms.

Would you rather have to read aloud every time you read, or sing everything you say?

I spend way too much time considering these things, but seeing as I enjoy singing I’d have to choose that one. I look forward to being the most annoying person in the world.

01.12.2023

Shredding surfboards to make sustainable skateboards

In the past decades, skateboarding has moved from the fringes of society to the TV screen, from subculture to the Olympic games. With that type of trajectory, we wondered what the next step for skateboarding might be. So, we travelled to the birthplace of skateboarding to find out. Surf and skateboard manufacturer Shred MFG tells a story of passion, craftsmanship, and a greener future for the boarding community.

23.11.2023

Beyond the Road: James Hou

Welcome back to “Beyond the Road,” a content series in which we highlight the stories of Polestar owners from all over the globe. For the second episode, we sat down with UX designer James Hou to talk about cars, design, his dog, and travelling the world.

21.11.2023

Creating a “15-minute city”: Will Melbourne be able to bring its communities closer?

It’s the year 2050 and Melbourne is waking up to another day of life on Earth. In the past decades, the cityscape has seen many improvements. Bikeways are broad and well-connected, parks are lush and nearby, and supporting your locals is easier than ever. With all the essentials accessible by foot or bike, urban life is inclusive and efficient. That’s the plan, at least. The Melbourne Plan.