Greentech Festival 2020
We took part in the festival to be a part of the future.
First conceived in October 2018, Greentech Festival is an annual event bringing together innovators, politicians, thought leaders, and all those who have an interest in creating a greener, more sustainable future.
Founded by sustainability entrepreneur and Formula 1 champion Nico Rosberg, along with engineers Sven Krüger and Marco Voight, Greentech is “the global stage for green innovations”. Where a keynote from Google/Alphabet CEO Sundar Pichai can be followed by a performance from Mercury Prize nominee Nick Mulvey. Where actor and climate advocate Robert Redford shares the (virtual) stage with President of the European Commission Ursula von der Leyen. And where the latest from the cutting edge of green technology (like, for example, a Polestar 2) is on display.
“It’s about time that we finally bring together all those who can make moves in green technology: start-ups and corporations, environmental activists and politicians, researchers and CEOs, crown princes and completely average consumers,” states Voight.
An event like this is tailor-made for Polestar. Our values of greater sustainability, green innovation, and a commitment to a more electrified future are not only points on an agenda; they’re the primary goals for Greentech’s attendees and partners, those best equipped to enact real change.
“That’s the only way to bring the enormous potential of green technologies to life,” says Rosberg. “We need to inspire and captivate as many people as possible.”
Leading the charge: Polestar and Plugsurfing release an app
We need to make the right choice the desirable one. Electric mobility is the right choice. Its benefits, from the environmental to the economical, are obvious. And through design, technology, and innovation, we make the right choice the desirable one. People switch because they want the product, as well as the benefits.
Blue skies and a Sky blue electric roadster at Pebble Beach
Monterey Car Week is where car enthusiasts come together to experience vintage rarities and cutting-edge concepts alike. So, if challenged to name a better place to get people excited about the “Sky” blue, open-top redefinition of electric performance than sunny California, we’d struggle.