Clarifications with Klarén: future societies

To build a sustainable society, there are a series of concrete (pun intended) goals that need to be achieved. These key drivers are universal and not specific to any one geographical location or cultural area. They are pillars upon which to construct the foundation of a more sustainable society.

And like a foundation, it needs to be even. Work for each of these four goals needs to be ongoing, with equal focus, energy, and funding, to make real progress. There is no sustainability silver bullet, no societal cure-all. These four goals need to be equally prioritized.

Polestar Head of Sustainability Fredrika Klarén outlines these goals above.

Related

An overhead view of a building made of snow, with four Polestar cars nearby.

When in Rovaniemi

Do as the locals do. Words of wisdom that any seasoned traveller is familiar with. They don’t just govern behavior, however. They speak to the importance of having an open mind, embracing new customs, and adapting to one’s surroundings. There are equivalents in all languages. In English, one is told that “when in Rome, do as the Romans do”. It counts for the Italian capital, just as it counts for northern Finland. Which is exactly where we headed this winter.

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