Canapés for the sustainable age
We try to have a macro-to-micro mindset. Our ambition to bring about more sustainable, electric mobility has us looking at the big picture and the tiny details. From vehicles made with sustainable elements, to events reorganised in a more environmentally friendly format, we consider it all. We aim to see the forest and the trees. No detail escapes our attention.
Right down to the refreshments.
A Polestar space is now open in London. In order to adhere to safety regulations in place due to the pandemic, we redefined the grand opening, sending a kit to every journalist instead of inviting them to the location. And in said box was everything you’d expect to find at an opening, including food and drink. The ingredients of these were locally sourced from each of the four points of the star; gathered in a sustainable fashion using the Polestar 2 as transportation.
Vegan chef Kirk Haworth, who provided the food for the British test drive event, took the Polestar 2 to Hainault Forest in East London with mushroom supplier Finnian Casey and Vegan Life Magazine’s Gemma Tadman to gather mushrooms such as puffballs and amethyst deceivers. These were then prepared in the kitchen of The Wild Room. “Adopting a vegan diet transformed my life and the way I cook,” says Haworth. “I really believe Polestar is on to something with its ‘vegan as standard’ philosophy.”
Michelin-starred chef Nigel Haworth of Northcote fame (and father of the aforementioned Kirk) combed the Lancashire countryside for sea arrowgrass, purslane, orache and wild blackberries. “When I’m designing a new dish, it’s not just about function, i.e. what it tastes like, but form, i.e. what it looks like,” he states. “Seems like someone at Polestar is having the same thoughts.”
A Polestar 2 took a southern bearing to collect sparkling wine from Oxney Organic Vinyard on the Kent/Sussex border. Overseen by Norwegian vintner Kristin Syltevik, the vinyard is run with a sustainable, low-intervention approach, with all grapes grown on the estate and harvested mainly by hand. “Everything we do is tailored towards being as sustainable as possible,” says Syltevik. “It’s great to see a car brand like Polestar with the same ethos.”
And, in saving the west for last, actress Emma Samms met with forager Andy Hamilton in Bristol to collect rosehip, alexander and hogweed to be fashioned into canapé spices by Angus Aarvold. “I think I may have fallen in love with the Polestar 2,” she beamed.
When it comes to making greater sustainability a reality, the difference is in the details.
More than the sum of its parts: BST edition 270
Working with others comes with a wealth of advantages. The sharing of expertise, lessons learned, and creating things that would never have been possible while working alone. The Polestar 2 BST edition 270 is one such thing. A passion project brought to you by the best in the business.
Polestar x Swedish Fashion Council: driving change through collaboration
Fashion and automotive are two of the most polluting industries in the world. Not only do we face similar challenges, but we also share common goals. That is why Polestar joined the Swedish Fashion Council’s two-day [X]perience event to meet with industry experts, get new perspectives, and discuss how to drive change through collaboration.