Polestar 1 production enters its last round

Collector’s items are what they are because of three things: their rarity, their beauty, or their intrinsic value to a certain audience. To be a collector’s item, one of the aforementioned criteria needs to be met.

Polestar 1 meets all three.

Firstly, that it’s beautiful isn’t up for debate. The low roofline, distinctive proportions, sharp feature lines, and sculptural use of carbon fibre comprise the opening chapter of a new design story, one of high-tech minimalism for the electrified age.

Secondly, Polestar 1 is valuable beyond monetary worth. Its triple-battery setup means it boasts the longest pure electric range of any hybrid. It is the product of a true obsession with details, with test loops taking months and feature lines being tweaked down to the micron. Its supercharged and turbocharged hybrid drivetrain provides 609 hp, 1,000 Nm of torque and a driving experience that is responsive, exhilarating, and incomparable. 

Thirdly, it’s rare. Polestar 1 was an opening salvo, a shot across the bows of traditional automotive. It was a way of announcing that a new player had joined the game, one for whom design, performance and sustainability were watchwords. It was never meant for large volumes or big numbers. Polestar Chengdu, the factory in which Polestar 1 is built, was purposefully constructed to raise the bar, with production limited to a three-year period.

And this is the third year.

The final production slots for Polestar 1 are soon to become available. The final chance for someone, collector or not, to get their hands on what is undoubtedly a collector’s item. In every sense of the term.


Polestar sustainability report 2021

Accountability is key. To combat the growing tide of greenwashing, greenhushing, and all the other buzzwords that denote a lack of transparency around sustainability work, we need to hold each other responsible. Successes and failures need to be communicated. Questions need to be asked and answers demanded. We need hard data when it comes to exactly what it is we’re doing, and what we have left to do. And when requiring these things from others, we can’t forget ourselves.

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