Polestar Precept: From concept to car, episode 6
Change comes from within. Even if the influences come from without.
The colour and material designers of Polestar Precept wanted to create a new definition of premium. One for the electric age. One expressed in modern, sustainable, circular materials that break from the chrome-and-leather tradition of legacy automotive brands.
So, they looked elsewhere, ignoring convention in favour of innovative solutions from unlikely sources, such as the worlds of high fashion and footwear. What they developed were materials that both boost sustainability credentials, and create a thoroughly unique, unquestionably premium experience for those inside the vehicle.
Learn about the processes of choosing colours and materials, both for Precept and the brand, in episode 6 of the documentary series “From Concept to Car”.
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More than the sum of its parts: BST edition 270
Working with others comes with a wealth of advantages. The sharing of expertise, lessons learned, and creating things that would never have been possible while working alone. The Polestar 2 BST edition 270 is one such thing. A passion project brought to you by the best in the business.
COP27: virtual attendance, real results
The Conference of Parties, more commonly known as COP, is the biggest and most important annual conference on climate change. The objective, which is easier said than done, is to gather nations, decision makers and corporations to address ways in how we should tackle the climate crisis. This year marks the 27th edition, held in Sharm el Sheikh, Egypt. Or in our case, Gothenburg, Sweden. To minimise our environmental impact, we decided to do things a little differently this year.