Clarifications with Klarén: redefining premium materials

We’re committed to driving the change towards a climate-neutral future, a new era of sustainable electric mobility. But such change will not occur if we rely on the same old paradigms, the same old tune. Or materials.

Change, however, doesn't have to mean compromise, a choice of a great in car experience or the environment. We believe that sustainable materials can create new design opportunities and redefine the meaning of premium.

The outcome: Polestar 2. The car features vegan upholstery as standard, its interior features recycled plastics and panels made from reconstructed wood. And for future production models, we’ve already identified a range of new, innovative solutions. Because, as we said, the same old tune won’t work.  Sustainability needs a new soundtrack.

Polestar Head of Sustainability Fredrika Klarén clarifies it all above.  

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Aerial view of 2 Polestar 3s in remote Spanish village.

This Polestar 3 exterior colour tops the list

Choosing a colour is one of the most enjoyable decisions when getting a new car. That’s not to say it’s easy. Especially when you have to choose between stunning, ravishing, and equally striking. Although choosing from the curated colour palette for Polestar 3 probably wasn’t easy, the public has spoken. With a staggering 39 percent, one exterior colour tops the chart of configurated cars.