Clarifications with Klarén: design responsibility

To ensure a greener future, we’re embracing environmentally sound solutions which harness new technologies, processes, and materials. And even though climate action is a matter of collaboration, some of the most important steps are taken at the beginning of the process, by designers.

Because it is at the design table that the majority of a product’s sustainability impacts are decided.

It’s a responsibility that exceeds making state-of-the-art cars. It’s about making sustainability irresistible.

Polestar Head of Sustainability Fredrika Klarén clarifies it all above.


Sebastian Herkner talking at his design studio

Designing for the digital world: Why Sebastian Herkner wants to reengage our senses

With a deep respect for craftsmanship, tradition, and expertise – and a progressive approach to materials and colour – Sebastian Herkner designs objects of desire. But not just any objects; these are products that stand the test of time. Our special contributor, Nargess Banks, speaks with the award-winning designer about his iconic Bell Table, Polestar's design "freedom", and why it's important we reengage our human senses.