Kindred spirits: Bcomp

Being an innovator means plenty of challenges. But it also means plenty of “eureka” moments.

When Swiss natural fiber firm Bcomp came up with the idea of using fully sustainable flax to create high-performance composite materials, it was one of these moments (or whatever the local equivalent of “eureka” is in Switzerland). 

When we came up with the idea of using these composites in the Polestar Precept, it was another one of these moments. Learn all about Bcomp above. 

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Filming a half marathon using a Polestar 4 rear-facing camera

The bond between camera and athelete is indisputable. From diminutive Argentinians tiptoeing around English ankles to enigmatic prize fighters looming large over felled champions, sporting moments are made immortal thanks to the humble lens. Last week, Polestar added another chapter to this storied relationship.