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Polestar Experiences


Tour Polestar facilities, see upcoming projects, learn about the processes, and meet the people behind the cars during these invite-only events.

Tour Polestar facilities, see upcoming projects, learn about the processes, and meet the people behind the cars during these invite-only events.

Get guided tours of Polestar studios, offices, and production facilities. Speak with the minds behind the designs, technologies, and breakthroughs that are Polestar’s brand of luxury electric performance. And of course, get an early, privileged look at upcoming products and projects. Even some Polestar employees won’t see what you’ll see.

Be sure to note that these are invite-only events, restricted to Polestar owners and customers.

Behind the scenes events are secretive by design, offering as they do a peek behind the Polestar curtain. But we can provide some information.

  • Polestar experts

    Who better to talk about Polestar than the people who created it? From products to experiences, events to the brand itself, Polestar experts will be on hand to share information and answer any questions.

  • Polestar products

    Of course the cars will be featured. And not just those on the road today. Upcoming models, limited editions, concept cars, and experimental one-offs will be on hand for you to get up close with and explore. Furthermore, a wide range of other products bearing the Polestar logo will also be featured. Our creativity isn’t confined to cars, after all.

  • Guided tours

    Polestar facilities are as modern, futuristic, and unique as the cars themselves. Get detailed, guided tours of the places where pure, progressive performance planned, produced, and communicated.

Though the building itself says Polestar Headquarters, it’s popularly known by another name: The Cube (for obvious reasons). Visit the gleaming minimalistic structure, found in Torslanda on Sweden’s west coast, and get a rare look at the inner workings of the electric performance brand. See the products, speak with experts, and get a sneak peek of what’s planned and what’s coming.

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