The press returns to Hällered
The Polestar 2 is the result of endless design and engineering sessions, powered by Sweden's might-as-well-be-actual-rocket-fuel coffee and a determination to show the world our take on electric mobility. We're looking for any excuse to show it off, really. We'd bring a Polestar 2 to the front door of every licensed driver in the world if we could.
But since we can't (yet), we're bringing journalists to our Hällered proving ground. See a sampling of their thoughts below, and links to the articles at the bottom.
"It deserves your attention because instead of reinventing the wheel, it's nailed the basics, the less glamorous things that actually make a difference to you day-to-day." -CAR Magazine
"If this car is anything to go by, the future will be bright for Polestar." -Auto Express
"(Polestar 2) is a genuinely desirable electric car with a useful range, slick infotainment, thumping performance and great build quality, along with a certain cool factor." -Driving Electric
"Drives amazingly well…(with) road holding that is well above average." -Top Gear Netherlands (article in Dutch)
"One thing is clear: Polestar 2, with its Google operating system, takes automotive one step further." -20 Minuten (article in German)
"The design is sharp and unlike anything else." -Teknikens Värld (article in Swedish)
"The cars show that a talented designer took the lead, and they're technically very solid." -Der Spiegel (article in German)
"Polestar 2 is fast, safe, and even at high speeds at the test facility demonstrates safe driving characteristics." -Dagens Nyheter (article in Swedish)
"(Polestar 2's) muscularly attractive design will ensure that it draws eyeballs...around the world." -Autocar
"(Polestar 2) drives amazingly well on its first test." -Manners (article in Dutch)
"The fierce electric car rush is definitely here." -Tek (article in Norwegian)
"The precision chassis of the Polestar 2 is neither muted nor soft and is consistently responsive." -Expressen (article in Swedish)
White slopes and green goals: How Laax became one of Switzerland's greenest ski resorts
Our partnership with Weisse Arena Group, which manages the ski resort of Laax in the Swiss Alps, is now in its second year. So we caught up with their Sustainability Officer, Reto Fry, to talk green goals and how to keep our slopes white in the face of climate change.
When in Rovaniemi
Do as the locals do. Words of wisdom that any seasoned traveler is familiar with. They don't just govern behavior, however. They speak to the importance of having an open mind, embracing new customs, and adapting to one's surroundings. There are equivalents in all languages. In English, one is told that “when in Rome, do as the Romans do.” It counts for the Italian capital, just as it counts for northern Finland. Which is exactly where we headed this winter.