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We live in a fast-paced society dominated by quick dopamine highs and short attention spans. Within this world, multi-talented Margo Hayes strives to lead a balanced and present life. In a more literal sense, balance, along with grip, is also crucial to her career as a groundbreaking rock climber. In this episode, Margo lets us in on how rock climbing has shaped her perspective on life itself.

The frozen lakes of Northern Sweden may seem a world away from the sun-drenched vineyards of Portugal, but for Sergio Marques, home is wherever his Polestar takes him. And for one weekend in late February, that home was Jokkmokk—reindeer and Northern Lights territory.

A quick wash, some air in the tyres, and an engine tune-up—car maintenance used to be all about the owner taking care of their vehicle. But times are changing. Now, your vehicle wants to take care of you.

This year’s FAT International Ice Race was the perfect canvas for showcasing Polestar’s Arctic collection, but it also served as a launchpad for the company’s stylish race suit and helmet combo.

That digitalization has fundamentally changed our culture has escaped few. With the rise of social media came new mediums, new rules, and new topliners. Through social media, Jordan ‘Watts’ Watson has reshaped the way we consume art in the digital age, gaining cultural phenomenon status along the way. This is his story.

We delve into the world of Polestar performance by speaking with those who know our cars best. In this episode, we meet Subum Lee, Lead Exterior Designer of the Polestar 4, to find out how aerodynamics improves the car's performance.

New Zealand has some of the best driving roads in the world. We took a Polestar 2 on one of them.

This January, the annual El Prix range test in Norway put EVs through their paces, with Polestar 3 emerging victorious, delivering results rarely seen in the test's history.

Earlier this month, Polestar set up base camp in the heart of the Austrian Alps for this year’s FAT International Ice Race. Between hot laps and hot shots, the world got its first glimpse of the Arctic Circle collection—a four-wheeled nod to the company’s distinctive racing DNA.

With countless races on his resume, twelve of which were in the renowned Indianapolis 500, along with racing 24 Hours of Daytona and the Pikes Peak International Hillclimb, J.R. Hildebrand knows all there is to know about performance.

Flashes of yellow. Chunky white racing wheels. Performance bucket seats. This February, amid the snowy-white peaks of the Austrian Alps, you’ll see Polestar as you’ve never seen it before.