"It handles and rides with real sophistication…and just oozes cool.” Yes, that's how we all feel about the Polestar 2. That should be shocking to none. It's the embodiment of all our current ambitions. But when it comes to an objective look, we might be too close. We can't see the forest for the golden brake calipers.
What we needed to hear was impartial, unbiased feedback. We needed to expose the Polestar 2 to objective scrutiny. Therefore, we sent out the signal, and invited the press to Hällered to drive a Polestar 2 prototype. Journalists from the UK, Germany, Norway, the US, and China braved the howling winds and shimmering sheets of rain that pass for fall weather in Sweden to drive the Polestar 2. And what they had to say was a resounding confirmation of our own opinions. That opening quote, in fact, is not from someone here at Polestar, but comes courtesy of Top Gear. See a smattering of other quotes below, and click on said quotes to read the articles.
When it comes to dedication, one area we remain focused on is defining a new premium. It encompasses design, innovation and, of course, sustainability. That’s why it’s so gratifying when someone recognizes our approach. Because when it comes to confirmation and endorsement, there is no greater seal of approval than being named the best in all the aspects you value the most.
1955 was a year for innovation and design. It was the first year the colour pink became a popular part of men's fashion. It was the year that UHF (Ultra High Frequency) television was developed. 1955 also saw the very first Red Dot award. In 2021, 66 years later, Polestar 2 has received the Red Dot “Best of the Best” award for product design.