Kindred spirits: Bcomp

Being an innovator means plenty of challenges. But it also means plenty of “eureka” moments.

When Swiss natural fiber firm Bcomp came up with the idea of using fully sustainable flax to create high-performance composite materials, it was one of these moments (or whatever the local equivalent of “eureka” is in Switzerland). 

When we came up with the idea of using these composites in the Polestar Precept, it was another one of these moments. Learn all about Bcomp above. 

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Kindred spirits: GANNI

With a shared commitment to breaking with convention, Polestar teamed up with Danish fashion brand GANNI for Copenhagen Fashion Week. We spoke with GANNI founder Nicolaj Reffstrup about moral obligations, innovative low-carbon solutions and coming out as not sustainable.