Journal 7

The Polestar 1 World Tour continues and next up is the prestigious Monterey Car Week in California. This collection of exclusive events is arguably one of, if not the, most exclusive automotive gatherings in the world – with exotic cars new and old on display from the world's most desirable brands.

Dates: August 23-26, CA, USA #pebblebeachconcours

Pebble Beach Concours d'Elegance

The Polestar Pavilion will take pride of place on Peter Hay Hill at Pebble Beach, where visitors will be able to view Polestar 1, chat to our team and experience the hospitality and serenity of the bespoke Polestar environment.

Monterey Car Week includes some very special events for car enthusiasts, connoisseurs and collectors, including The Quail, A Motorsports Gathering on Friday and the Concept Lawn at Pebble Beach on Sunday. Polestar 1 will be shown at both these events with the beautiful Monterey Peninsula as a backdrop. And, in a break from his duties as CEO of Polestar, Thomas Ingenlath will be an honorary judge in the famous Pebble Beach Concours d'Elegance.

A fitting debut for Polestar and Polestar 1 on North American soil.

01/07

Polestar 1 at Pebble Beach

The North American debut for the Polestar 1 was a spectacular success at the Pebble Beach Concours d'Elegance and The Quail, A Motorsports Gathering. Two of the most glamorous events on the automotive calendar perfectly captured the essence of Polestar 1.

Related

Transforming the SUV coupé

When contemplating our next car, Polestar 4, we had to ask a simple question: “How will a Polestar SUV coupé be different to all the rest and solve typical SUV coupé downsides?”

CES 2023: Ten tech trends making our lives easier

If you want to know what the future of technology looks like, CES is the place to be. As the global stage for innovation, this cross-sector event is a mecca for technological breakthroughs, making it just the place for brands to showcase their new designs and tech.

An overhead view of a building made of snow, with four Polestar cars nearby.

When in Rovaniemi

Do as the locals do. Words of wisdom that any seasoned traveler is familiar with. They don't just govern behavior, however. They speak to the importance of having an open mind, embracing new customs, and adapting to one's surroundings. There are equivalents in all languages. In English, one is told that “when in Rome, do as the Romans do.” It counts for the Italian capital, just as it counts for northern Finland. Which is exactly where we headed this winter.