“A design and creativity festival, curated for the hungry.” That's how Us By Night, a three-night long event held in Antwerp every September, describes itself.
From September 26th to 28th, designers and creatives of every stripe descend upon Antwerp's Waagnatie neighbourhood to inspire and be inspired. A night market offering "honest foods and drinks" (their words) is a running feature, along with a tattoo booth, XXL screens and projectors in every direction, and "colours and movements done just right" (again, their words). Creative directors, set designers, sneaker collagists, and purveyors of positivity are but some of the speakers presenting over these three days.
And one of those speakers was Polestar's own Pär Heyden, there to talk design, communication, and challenging norms.
It's said that a journey of a thousand miles begins with a single step. We've already broken up with the conventions of the car industry, determined to accelerate the change to a more sustainable future. Now we're embarking on our greatest journey so far: challenging ourselves to create a climate-neutral car by 2030, by reducing emissions throughout the supply chain and production.
We've been all-in from the get-go. Committed to creating a climate-neutral future and ushering in a new era of sustainable electric performance. But big announcements demand precise definitions. Without clearly defined goals, we'll be chasing the end of the rainbow. That's why we're moving away from opaque definitions, spearheading a movement for transparency throughout the automotive industry.