Get outside Vancouver city limits with the cofounder and CEO of Freshline, a global supply chain innovations company.
Robert Kirstiuk values access. "Being able to get out into the woods and not have to worry about range in a vehicle I know isn't really harming the environment makes it more enjoyable to drive."
This value of access guides Freshline. The software start-up is democratizing the global food supply chain for a more sustainable, digital-first future. "We can drive efficiency in the supply chain and share that information more quickly and in a more seamless way. That eliminates a lot of food waste."
"I think generally our trajectory is trending towards something more positive."
#dreamroadtrip soundtrack | The song in the current campaign, Beautiful Dreamer, was a regular part of the Beatles set list and has been performed by legends like Bing Crosby and Roy Orbison. Musician and actor Lola Kirke brings it to life for a new generation, and shares the music that inspires her on the road.