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Polestar 2
Polestar 4

A 2+2 seater built for the road crushes it at Godwood

The Polestar 1 made its first public test drive at the 2018 Goodwood Festival of Speed in West Sussex, England. As a camouflaged prototype #004 charged up the famous Hillclimb, an enthusiastic crowd got a glimpse of the cutting-edge performance awaiting future owners of the car.

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Polestar 3 in Monterey, California.

Monterey Car Week: A week of milestones

Monterey Car Week is a yearly pilgrimage for automotive enthusiasts, a place where history meets innovation. The excitement, the thrill of being surrounded by some of the most exquisite automobiles in the world, and the palpable buzz around our very own Polestar 3 and Concept BST – it was all there.

Copenhagen Fashion Week 2024.

Copenhagen Fashion Week: The trailblazer of fashion events

Scandinavia’s biggest fashion week is back and we’re officially excited. Not only are we Copenhagen Fashion Week’s (CPHFW) official car partner for the third year in a row, but we’re inspired by the power of change that characterizes CPHFW. Let’s get stuck in.

Polestar Concecpt BST at Goodwood stand

What makes a car a sports car: The defining traits

When you hear the term "sports car," what comes to mind? Is it the image of a sleek, powerful machine zooming down an open road, the flashy and bold colour that your everyday car could never pull off? For us car enthusiasts, sports cars represent the pinnacle of driving pleasure. But what exactly makes a car a sports car? Let's dive into the defining traits that separate sports cars from the rest of the pack.