Polestar and IONITY
It’s possible to add something by taking something away.
Polestar 2 is a perfect example. We’ve added convenience by taking away the ignition. We’ve increased aerodynamic efficiency by doing away with the mirror frames. And now, we’re taking away the subscriptions, authentication methods and charging tags, along with a good deal of the price, of charging. Thanks to our partnership with Plugsurfing, Polestar 2 owners are now able to charge at any of IONITY’s public fast chargers at a heavily subsidised rate of £0,30 per kWh*.
Convenient charging was already a part of the Polestar experience. The Plugsurfing agreement gives owners access to over 200,000 public charging points in Europe, IONITY included, using one authentication and payment platform regardless of the operator.
“This is a prime example of how collaboration in the ever-growing free market of public charging infrastructure can be used to benefit our customers, much like our recent partnership with ChargePoint in North America,” says Polestar CEO Thomas Ingenlath.
And though this initiative is exclusive to Europe, it demonstrates a model that could potentially work in other markets. It also proves that addition by subtraction works. Remove the charging tags and add convenience. Remove the range anxiety and uncertainty around infrastructure and add immeasurable value to the EV experience.
“Not being limited to our own exclusive charging network means we can benefit from the expansion and evolution of infrastructure as the industry grows,” continues Thomas Ingenlath. “We remain committed to finding more solutions like this for our customers.”
All aboard: the Polestar Referral programme
Enthusiasm is contagious. Upon discovering a new hobby, restaurant, or band that you cannot get enough of, the urge to spread the word to friends and family is never far behind. After all, sharing is caring. The path towards greater electric mobility is indeed a journey of shared excitement. And we know that getting behind the wheel of an EV can have the same impact. Which is why we’re launching the Polestar referral programme.
The impact of a party: Polestar and Rosendal Garden Party
Life Cycle Assessment. LCA for short. A study used to determine the environmental impact of a product. Polestar performed an LCA on Polestar 2 in order to understand and share our impact as well as encourage other car companies to follow suit. And now we’re looking beyond our industry, encouraging others to apply our methodology to help them create more sustainable solutions. Like Rosendal Garden Party.