Polestar and IONITY
It’s possible to add something by taking something away.
Polestar 2 is a perfect example. We’ve added convenience by taking away theignition. We’ve increased aerodynamic efficiency by doing away with the mirror frames. And now, we’re taking away the subscriptions, authentication methods and charging tags, along with a good deal of the price, of charging. Thanks to our partnership with Plugsurfing, Polestar 2 owners are now able to charge at any of IONITY’s public fast chargers at a heavily subsidised rate of £0,30 per kWh*.
Convenient charging was already a part of the Polestar experience. The Plugsurfing agreement gives owners access to over 200,000 public charging points in Europe, IONITY included, using one authentication and payment platform regardless of the operator.
“This is a prime example of how collaboration in the ever-growing free market of public charging infrastructure can be used to benefit our customers, much like our recent partnership with ChargePoint in North America,” says Polestar CEO Thomas Ingenlath.
And though this initiative is exclusive to Europe, it demonstrates a model that could potentially work in other markets. It also proves that addition by subtraction works. Remove the charging tags and add convenience. Remove the range anxiety and uncertainty around infrastructure and add immeasurable value to the EV experience.
“Not being limited to our own exclusive charging network means we can benefit from the expansion and evolution of infrastructure as the industry grows,” continues Thomas Ingenlath. “We remain committed to finding more solutions like this for our customers.”
White slopes and green goals: How Laax became one of Switzerland's greenest ski resorts
Our partnership with Weisse Arena Group who manages the ski resort of Laax in the Swiss alps is in its second year so we caught up with their Sustainability Officer, Reto Fry to talk green goals and how to keep our slopes white in the face of climate change.
When in Rovaniemi
Do as the locals do. Words of wisdom that any seasoned traveller is familiar with. They don’t just govern behavior, however. They speak to the importance of having an open mind, embracing new customs, and adapting to one’s surroundings. There are equivalents in all languages. In English, one is told that “when in Rome, do as the Romans do”. It counts for the Italian capital, just as it counts for northern Finland. Which is exactly where we headed this winter.